level one

The Five Levels of Entrepreneurial Development: Level One

September 13, 20243 min read

Introduction:

Entrepreneurship is not a one-size-fits-all journey. It involves different stages of growth and development, each with its own unique challenges and opportunities. One of the earliest stages of this journey is the self-employed mindset—Level One of entrepreneurial development. At this level, individuals are driven by the desire for greater control over their lives, careers, and destinies. However, the pitfalls and limitations of this stage can make it a challenging one to navigate. Let’s explore the characteristics of this level and how aspiring entrepreneurs can progress to higher levels of development.

Level One: The Self-Employed Mindset

For many, the emotional driving force behind becoming self-employed is not a quest for security, but a desire for autonomy and independence. These individuals crave freedom from the traditional 9-to-5 grind and prefer to take control of their professional lives. They often believe that they can perform their jobs just as well, if not better, without an employer—and perhaps even without the need for other employees. The primary appeal is the ability to do things their way, without having to answer to a boss.

Most self-employed individuals start by replicating the work they did as employees, but they do it on their own terms. They believe they are creating a path to independence, but they often find themselves trapped in a cycle of long hours, constant work, and little financial reward. Their attitude is often summed up in the phrase, "Why have someone else do it when you can do it better yourself?" They promote their businesses by emphasizing that customers deal directly with them, reinforcing the notion that they are the sole source of value in their business.

The Pitfalls of Level One

While the desire for control and autonomy can be powerful motivators, they also come with significant drawbacks. By choosing to "go it alone," self-employed individuals often isolate themselves from the valuable support, feedback, and experience that others can provide. This isolation can prevent them from achieving true financial and personal freedom. Instead of building a business that generates income independently of their own efforts, they often create nothing more than a demanding job for themselves. They end up working longer hours, taking no time off, and bearing the full weight of responsibility without any form of compensation for their efforts.

Many self-employed individuals make the mistake of replicating the same job they had as an employee, in the same field, selling the same product or service they already know. This limits their growth and stifles creativity. Moreover, without a broader vision, they fail to design a business model that can operate effectively without their constant supervision. Eventually, the all-consuming nature of their work leads to burnout, and a significant number of these entrepreneurs ultimately return to traditional employment.

Breaking Free from the Self-Employed Trap

To advance beyond the self-employed mindset, aspiring entrepreneurs need to recognize the importance of designing a business that works for them, rather than the other way around. This involves embracing unfamiliar territory, being open-minded, and seeking out the help and expertise of others. By stepping outside their comfort zones, they gain a fresh perspective on their business, learn new skills, and develop a deeper understanding of how to create a sustainable enterprise.

The goal is to build a business that can operate independently of the owner’s daily involvement. This shift from being the most important employee of their own venture to becoming a true entrepreneur is vital for long-term success. Those who grasp this concept and are willing to let go of complete control can rise to the next level of entrepreneurship, where they begin to scale their business and achieve greater freedom and financial security.

By understanding the limitations of the self-employed mindset and striving to move beyond it, entrepreneurs can set themselves on a path toward sustainable growth and true entrepreneurial success.

With over 30 years of experience running successful ventures, I know firsthand the ups and downs of being a business owner. I started my career in 1981, winning "Apprentice Hairdresser of the Year" twice before opening my own business in 1987. It was a rollercoaster, but finding my own business coach was a game-changer.

Andrea Dawson

With over 30 years of experience running successful ventures, I know firsthand the ups and downs of being a business owner. I started my career in 1981, winning "Apprentice Hairdresser of the Year" twice before opening my own business in 1987. It was a rollercoaster, but finding my own business coach was a game-changer.

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